Frequently Asked Questions

Engineering Goal Setting & Team Performance

What is the most important factor for high-performing engineering teams?

High-performing engineering teams excel at effective goal-setting. They understand their objectives and are equipped with the resources, tools, and support needed to achieve them. This alignment ensures that everyday tasks contribute to broader business priorities and drives productivity and engagement. (source)

How should engineering goals be aligned with company objectives?

Engineering goals should cascade from company-wide objectives down to teams and individual contributors. This ensures alignment with business priorities and fosters a sense of common purpose. Employees who link their goals to organizational objectives are 3.5 times more likely to be engaged. (source)

What are some common engineering KPIs used to measure team performance?

Common engineering KPIs include application speed and load times, number of releases, story points completed, code coverage, number of comments per pull request, test case coverage, velocity, burndown rate, workload balance, running costs, number of bugs, average downtime, PR review rate and merge time, developer turnover rate, and code quality SLA. (source)

What frameworks are recommended for engineering goal setting?

Popular frameworks include Objectives and Key Results (OKRs) and SMART goals. OKRs connect objectives to measurable key results, while SMART goals are Specific, Measurable, Attainable, Realistic, and Time-bound. Spinach AI offers guides and over 240 OKR goal examples. (source)

How can managers involve their engineering teams in the goal-setting process?

Managers should involve their teams by capturing feedback during goal brainstorming sessions, using idea management tools, and regularly discussing goals in one-on-one meetings. This collaborative approach increases investment and ownership among team members. (source)

What are some examples of professional development goals for engineers?

Examples include completing projects as lead engineer, mentoring interns, improving technical communication, participating in design reviews, reducing query load times, and expanding professional networks. Spinach AI provides a library of over 180 engineering goal examples. (source)

How can managers track progress on engineering goals?

Managers should regularly discuss goals in one-on-one meetings, use version-controlled documents to track accomplishments and areas for improvement, and provide coaching and feedback throughout the year. (source)

What are some goal examples for software engineers?

Examples include fixing medium-level bugs, increasing code coverage, refactoring code, creating documentation, building and releasing features on time, reducing PR turnaround time, and completing web development training. (source)

How can engineering managers foster better communication with their teams?

Managers can implement one-on-one programs, choose meeting platforms like Spinach AI, introduce themes for improvement, and ensure regular, meaningful conversations. Frequent communication is especially important for remote teams. (source)

What are some goal examples for DevOps engineers?

DevOps goals include implementing trending systems for infrastructure monitoring, ensuring 100% of critical systems are backed up nightly, resolving failed backup alerts, and attaining full coverage by the end of the quarter. (source)

How can engineers set personal and career development goals?

Managers should discuss personal and career aspirations with their reports, using one-on-one meetings to understand motivations and challenges. Questions can include future role evolution, learning opportunities, and big goals for the quarter. (source)

What are some goal examples for backend engineers?

Backend engineer goals include introducing integration testing, implementing API monitoring, refactoring query problems, giving lunch-and-learn sessions, writing blog posts, onboarding new engineers, and mentoring junior team members. (source)

How can Spinach AI help managers run better meetings and achieve goals?

Spinach AI helps managers run effective meetings, hit goals, and share performance feedback faster. It offers features for one-on-ones, goal tracking, and performance reviews, supporting high-performing teams. (source)

Where can I find more engineering goal examples?

Spinach AI provides a comprehensive library of over 180 engineering goal examples, categorized by role and objective. You can access the goal examples library at this link.

How can managers ensure goals are not forgotten throughout the year?

Managers should use goals as a framework to guide decisions and activities, regularly revisit them in meetings, and provide ongoing feedback. This prevents goals from being filed away and ensures continuous progress. (source)

What are some tips for setting quarterly goals for engineering teams?

Establish smaller, manageable quarterly goals that support annual objectives. Communicate how these goals contribute to the organization's big picture, and use one-on-one meetings to track progress and motivation. (source)

How can managers help engineers progress toward senior roles?

Managers can set goals such as leading projects, mentoring new hires, improving technical communication, and providing opportunities for professional development. These actions help engineers build skills and advance their careers. (source)

What are some goal examples for VPs of Engineering?

VPs of Engineering can implement one-on-one programs, introduce improvement themes, operate as anti-racist leaders, mentor managers, and sponsor paths for BIPOC contributors. (source)

How does Spinach AI support engineering teams in goal setting?

Spinach AI provides tools for one-on-one meetings, goal tracking, and performance reviews. It helps managers capture feedback, set clear goals, and monitor progress, supporting high-performing engineering teams. (source)

Features & Capabilities

What features does Spinach AI offer for engineering teams?

Spinach AI offers automated note-taking, action item tracking, instant documentation, integration with CRMs and project management tools, sprint planning, daily standup automation, and AI-powered insights from user interviews. (source)

Does Spinach AI integrate with popular engineering tools?

Yes, Spinach AI integrates with Zoom, Google Meet, Microsoft Teams, Webex, Slack, Jira, Trello, Asana, ClickUp, Linear, Monday.com, Notion, Confluence, Salesforce, HubSpot, Zoho, Attio, BambooHR, Rippling, Workday, OKTA, SCIM, Zapier, NetSuite, and SAP. (source)

Does Spinach AI offer an API for transcript and summary access?

Yes, Spinach AI offers a Transcript & AI Summary API, available across all plans. The API allows users to access transcripts and AI-generated summaries for enhanced integration and automation. (source)

What technical documentation does Spinach AI provide?

Spinach AI offers printed and digital instructions, online help files, technical documentation, and user manuals. These resources are available at the Help Center (link).

How does Spinach AI automate administrative tasks for engineering teams?

Spinach AI automates drafting meeting recaps, proposals, updating CRM systems, and tracking action items, reducing time spent on administrative work and enabling teams to focus on core responsibilities. (source)

Pricing & Plans

What does the Starter plan cost?

The Starter plan is free and includes unlimited meeting recording, transcription, and basic AI summaries. (source)

What features are included in the Pro plan and how much does it cost?

The Pro plan uses a pay-as-you-go model starting at $2.90 per meeting hour. It is designed for unlimited users and includes advanced AI features. (source)

What features are included in the Business plan and how much does it cost?

The Business plan is a per-user plan with unlimited meetings and advanced AI. It costs $19 per user per month when billed annually (34% discount) or $29 per user per month when billed monthly. (source)

What is included in the Enterprise plan and how is pricing determined?

The Enterprise plan is a custom plan for organizations requiring advanced security, control, and customization. Pricing is determined through consultation with the sales team and volume discounts are available. (source)

Security & Compliance

What security and compliance certifications does Spinach AI have?

Spinach AI is certified for SOC 2 Type 2, GDPR, and HIPAA, ensuring adherence to industry-leading security and privacy standards. (source)

How does Spinach AI protect customer data?

Spinach AI uses best-in-class encryption, access controls, and intrusion detection software. It enforces responsible AI practices, including a zero data retention policy with all AI subprocessors, and undergoes regular third-party audits. (source)

Competition & Comparison

How does Spinach AI compare to Descript?

Descript is known for audio/video editing and transcription. Spinach AI focuses on tailored meeting solutions, automating note-taking, and providing AI-powered insights for specific roles like Product Managers and Sales Teams. (source)

How does Spinach AI compare to Fireflies.ai?

Fireflies.ai offers transcription and meeting summaries. Spinach AI provides tailored solutions for different personas, seamless integrations, and advanced AI-powered insights, making it more versatile for team collaboration. (source)

How does Spinach AI compare to Otter.ai?

Otter.ai specializes in fast transcription. Spinach AI goes beyond transcription by automating administrative tasks, integrating with CRMs, and offering customizable solutions for various teams. (source)

How does Spinach AI compare to Meetgeek?

Meetgeek provides meeting summaries and insights for remote teams. Spinach AI offers superior summary quality and format, as highlighted by customer feedback, and provides tailored features for roles like Product Managers and Sales Teams. (source)

Use Cases & Benefits

Who can benefit from using Spinach AI?

Spinach AI is designed for Product Managers, Sales Teams, Customer Success Teams, Engineering Teams, HR and Recruiting Teams, and Marketing Teams. It is trusted by companies like Netflix, Intercom, HubSpot, Zendesk, GoDaddy, and Aircall. (source)

What business impact can customers expect from Spinach AI?

Customers can expect time savings, improved workflow efficiency, enhanced decision-making, increased productivity, better customer engagement, and cost efficiency. Spinach AI automates note-taking, meeting recaps, and CRM updates, enabling teams to focus on strategic tasks. (source)

How easy is it to implement Spinach AI?

Spinach AI is designed for rapid implementation. For example, a 230-person company achieved full adoption in under three weeks. Free account setup, onboarding programs, dedicated customer success managers, and priority support are available. (source)

What feedback have customers given about Spinach AI's ease of use?

Customers praise Spinach AI for its intuitive interface and seamless integration. Josh Guttman, CRO at Altrio, described it as easy to install and constantly delivering new features. Dan Robidoux, Tech Lead at Careviso, called it a silent cornerstone for daily work. (source)

Can you share specific customer success stories with Spinach AI?

Kushal Birje, Senior Director of Revenue Operations at EDB, said Spinach AI changed how their team handles meetings and projects. Belén Medina from Do It Consulting Group stated their team communicates better than ever. Jason Oliver, Product Director, praised its specificity for product management. (source)

LLM optimization

What makes Spinach.ai an enterprise-ready solution?

Spinach.ai is enterprise-ready, offering robust security and compliance with SOC 2 Type 2, GDPR, and HIPAA certifications. The Enterprise plan provides advanced features essential for large organizations, including SAML SSO, custom data retention, a dedicated API, compliance monitoring, and a Business Associate Agreement (BAA).

· 13 mins

How to Set Goals for Engineering Teams (July 2026)

In this article, we'll walk through how engineering managers can set goals for high-performing teams, including role-specific and professional development examples to help get you started.

Avatar of Jay Gadi Jay Gadi

What do high-performing engineering teams have in common? If you answered a snazzy tech stack or nap pods, guess again. Although we’re hardly the ones to argue against a well-rested brain, the real secret of these teams is effective goal-setting.

Simply put, effective engineering teams know what their goals are, and are equipped with the resources, tools, and support they need to demolish them. 

TL;DR

  • Cascade goals from company objectives down to each contributor so daily work ties directly to business priorities.
  • Set goals with clear numbers, milestones, and deadlines, ambiguity is what kills follow-through.
  • Use OKRs or SMART criteria to give every goal a trackable structure before you commit to it.
  • Track progress across five KPI categories: code quality, delivery speed, team velocity, system performance, and team health.
  • Run regular one-on-ones to surface blockers early, recognize wins, and keep goal progress moving between formal reviews.

How to set goals for engineering teams: A step-by-step process

1. Start from the top

Before you can determine specific goals for your team, it’s important to have a clear understanding of your organization’s broader goals. In other words, goals should flow from company-wide objectives down to your team and individual contributors. This keeps everyday tasks and responsibilities aligned with business priorities.

How to use cascading goals

Beyond keeping everyone on the same page, cascading goals are also linked with productivity. According to Gallup, employee productivity increases by 56% when managers are involved in helping their reports align their goals with the needs of the organization.

In fact, according to Gallup, employees who can link their individual goals to those of the organization are 3.5 times more likely to be engaged.

A report by Harvard Business Review also found that the second most important driver of employee engagement was that individuals have a clear understanding of how their job contributes to business strategy. 

2. Make your goals crystal clear

Don’t take new goals to your team until they’ve been fully fleshed out. Some questions you should be able to answer as an engineering manager include:

  • What is the actual goal?
  • Why is this goal important?
  • What does success look like?
  • How does this goal support or align with the broader company goals?
  • How are we going to reach this goal?
  • What are the expectations of each individual contributor working towards this goal?

The more detailed and specific you can get, the less room there is for misinterpretation. Attach key information to your goals, like actual numbers, milestones, KPIs, and any important deadlines. 

Remember, every goal should be measurable.

3. Involve your team in the goal-setting process

Anyone can hand a goal to someone else, but actually involving your team in the process will help your reports feel personally invested and more inclined to take ownership.

Using an idea management tool is an easy way to capture your team’s feedback during the goal-setting process. You can also add an item around goal brainstorming in your weekly team meeting. When you open up the floor to new ideas, perspectives, and dialogue, you could be rewarded with valuable insights. 

For instance, if your team doesn’t think a particular goal is feasible, it’s better to know that in advance, before it’s set in stone. Or maybe you can afford to be even more ambitious.

Talk about goals during one-on-one meetings

It’s also important to regularly speak one-on-one with your reports about their goals, so you can track their progress, provide coaching, recognize success, and spot any roadblocks along the way. If a direct report is struggling to meet their individual goals, for instance, don’t wait for the annual review to provide feedback.

But remember that not every engineer approaches one-on-ones the same. So cater these conversations to each individual on your team.

Frequent communication is especially important as more companies switch to remote work.

Revisiting goals with your team regularly will also help keep them from getting lost in the daily workflow. “Even the most finely crafted objectives will have little impact if they are filed away for 363 days of the year. To drive strategy execution, goals should serve as a framework that guides key decisions and activities throughout the year,” says Donald Sull, Senior Lecturer at MIT’s Sloan School of Management

Pro tip: Spinach is an AI meeting assistant that captures decisions, action items, and named owners from any meeting and routes them in real time into the tools your team already uses, from Slack and Jira to Asana and Linear. For engineering managers running goal-tracking one-on-ones, that means every coaching note, committed action, and owner gets structured and routed before the call ends, so goal progress is visible where work actually happens and nothing falls through the cracks between check-ins.

4. Use the right goal-setting framework to help you

According to a Dominican University of California study, individuals are 42% more likely to achieve their goals when they write them down. Fortunately, there are different frameworks available to help you map out your engineering team goals effectively. These include:

software engineering okr goal examples

Objectives and Key Results (OKRs)

The OKR methodology originated at Intel and is used by companies like Google, Netflix, Twitter, Deloitte, Zynga… even Spinach AI! Also known as “Objectives and Key Results”, this approach identifies objectives, each defining a particular goal to be achieved. The objectives are subsequently connected to milestones or key results in order to measure progress.

Don’t go overboard, if your list of key results is too long, people won’t remember them. Aim to hit that sweet spot of 2-5 key results for every objective. To help manage OKRs, try the traffic light system.

Hot Tip: If you’re not sure where to start, Spinach AI has a guide for how to write OKRs and offers over 240 handy OKR goal examples.

SMART Goals infographic

SMART Goals

In goal setting, ambiguity is your enemy. The SMART approach forces you to frame your goals so that they’re:

  • Specific
  • Measurable
  • Attainable
  • Realistic
  • Time-bound

This methodology is particularly helpful because it provides a manageable list of criteria for your engineering team goals to meet before you actually commit. 

Common engineering KPIs

As a manager, it’s up to you to determine your engineering team’s goals and track them against KPIs. If you’re not sure where to start, here are some common engineering KPIs to consider:

Category

KPI

What it measures

Code Quality

Code coverage

Percentage of codebase covered by automated tests

Code Quality

Number of bugs

Defects found in production or during QA

Code Quality

Code quality SLA

Adherence to defined quality standards and thresholds

Code Quality

Test case coverage

Proportion of features and scenarios covered by test cases

Delivery Speed

Number of releases

Frequency of deployments shipped to production

Delivery Speed

PR review rate and merge time

How quickly pull requests are reviewed and merged

Delivery Speed

Number of comments per pull request

Review depth and collaboration effort on each PR

Team Velocity

Story points completed

Volume of work delivered per sprint

Team Velocity

Velocity

Consistent rate of delivery across sprints

Team Velocity

Burndown rate

Progress against planned work remaining in a sprint

Performance

Application speed and load times

End-user response times and page load performance

Performance

Average downtime

Time the system is unavailable or degraded

Operations

Running costs

Infrastructure and total spend over time

Operations

Workload balance

Distribution of tasks and effort across team members

Retention

Developer delta or turnover rate

Rate at which engineers join or leave the team

Here’s what these might look like when set as goals:

Senior Engineering Manager Goal Example

Senior Engineering Manager goal examples

DevOps goal example

DevOps goal examples

Senior Software Engineer Goal Example

Senior Software Engineer goal examples

Junior Software Engineer Goal Example

Junior Software Engineer goal examples

How to set career and professional development goals for engineers

Lofty goals can overwhelm any team, making it difficult to manage priorities and stay on track. That’s why it’s important to set smaller, quarterly goals for your reports to work towards.

On the flip side, you don’t want to lose sight of the big picture. As manager, it’s your responsibility to communicate to your team how their quarterly goals support your organization’s annual goals.

Get a pulse on your team’s personal and career goals

Don’t assume everyone on your team aspires to become a manager someday. For one, being a people manager is hard work, and often requires learning a brand new skillset. Some folks are perfectly happy to spend their entire careers working as individual contributors.

That’s okay. 

The important thing is that you take the time to speak with your reports and learn their personal and career goals. Once you know what everyone is working towards, you’ll be able to make sure the goals you set push your team and organization towards success while keeping your reports motivated and on track to hit their personal goals as well.

One-on-one meetings are the perfect opportunity to gauge how your reports are feeling about their personal and career goals.

If you’re looking to better understand what career aspirations your team has, here are some one-on-one questions you can ask:

  • Where do you see your role evolving in the next 6 months and 1 year?
  • Who’s someone in the company that you’d like to learn more from?
  • What professional goals would you like to accomplish in the next 6 to 12 months, and what makes you say that?
  • Is your job what you expected when you accepted it? If not, where has it differed?
  • What can I be doing to help progress your career?
  • What’s a big, audacious goal that you’d like to achieve this quarter?

Professional development goal examples for engineers

Check out some of these examples to help inspire professional development goals for your team: 

1. Progressing towards a Senior Software Engineer role

  • Complete 3 projects as the lead engineer
  • Successfully mentor 1 intern (or new hire) this quarter
  • Get positive feedback from 2 people on technical communication skills

See more engineering goal examples

2. Improving lead engineering skills

  • Be the main engineering rep in all spec and design reviews
  • Patch rate of project between 5-10%
  • Project released and verified within 15% of estimate

See more engineering goal examples

3. Building on technical knowledge

  • Read one technical book per quarter
  • Take one technical course per quarter
  • Reduce query load time by 20% this quarter

See more engineering goal examples


4. Expanding professional network outside team

  • Have lunch or coffee with 2+ engineers, QAs, or PMs outside of the team per quarter
  • Work on an innovation/Hackathon/passion/20% time project that includes at least 1 SE outside of the team

See more engineering goal examples

Engineering goal examples

Let’s walk through some goal examples for common engineering roles:

Software engineer

Objective: Improve our code quality

KPIs:

  • Fix 4 medium level bugs this quarter
  • Increase the code coverage to 85% on {project-name} by {due-date}
  • Refactor 1 area of code you did not initially create
  • Create and revise documentation for each feature worked on this quarter

Objective: Flex your technical skills

KPIs:

  • Build and release 1 feature on time and on scope
  • Reduce PR turnaround time to less than 4 hours
  • Complete 6 PRs per sprint this quarter
  • Complete the web development training tutorials by {due-date} to improve your understanding of the SOLID design principles

View more Software Engineer goal examples

VP, Engineering

Objective: Implement a one-on-one program across engineering to build better communication between managers and their direct reports

KPIs:

  • Choose a meeting assistant that captures decisions, action items, and owners in real time (e.g., Spinach AI)
  • Pick 1-3 themes for the next 6 months for the team to improve (I.e. growth, communication, motivation)
  • Meet with all people managers to introduce the concept and discuss the themes
  • Introduce the concept to your entire engineering team and confirm meetings are set up for each manager and their direct reports
  • Confirm each manager asks thought-provoking questions in every one-on-one related to the theme
  • Check with your managers every month to make sure no one-on-ones are cancelled and only rescheduled due to vacations or emergencies
  • Read a book on communication or asking questions this quarter (I.e. Never Split the Difference, The Coaching Habit, A More Beautiful Question, or The Book of Beautiful Questions)

Objective: Operate as an anti-racist leader

KPIs:

  • Read and discuss 1 book on anti-racism, white supremacy, impact and effects per quarter
  • Listen to at least 12 podcasts on anti-racism this quarter (1/week)
  • Use your position as an organizational leader to disrupt racism and white supremacy at our company
  • Mentor and hold the engineering managers who report to you accountable to being anti-racists and allies
  • Use your skip level 1:1s to get to know the BIPOC individual contributors in our organization, understand their contributions, and sponsor a path for them to your role
  • Donate up to 2 hours per week mentoring leaders in organizations dedicated to anti-racism
  • Make monthly direct action financial donations to BIPOC activists, artists, and organizations across the full range of intersectional anti-racism work (if you have the means)

View more VP, Engineering goal examples

DevOps

Objective: Implement a trending system to monitor key time series infrastructure data

KPIs:

  • Research, discuss, and select a trending system like Prometheus or Grafana in your first iteration (one to two weeks)
  • Install, configure, and get familiar with the system over the following iteration
  • Identify key data store technology in use and configure a data collector on all instances to have full trending of data store technology in play within one iteration
  • Identify secondary critical systems and implement at least one per iteration
  • Attain 100% coverage by end of quarter

Objective: Back up critical systems nightly

KPIs:

  • Inventory all data store services necessary for your application infrastructure in the first two weeks
  • Create backup monitors for all data store services in the following two-week window. Missing backups will put their associated monitor in a fail state.
  • Focus on the most critical backups first and tackle at least one per iteration
  • Resolve all failed backup alerts within a quarter

View more DevOps goal examples

Backend Engineer

Objective: Improve our backend code quality

KPIs:

  • Introduce integration testing to the code by the end of the first month this quarter
  • Implement API to a monitoring system (I.e. DataDog) by the end of the quarter
  • Refactor at least 1 n+1 query problem this quarter

Objective: Improve your communication and mentorship skills

KPIs:

  • Give a lunch and learn on a relevant backend topic (I.e. Ruby on Rails, PHP, Restful API)
  • Write 1 blog post on a language or process you’re currently working with this quarter
  • Onboard and train one of the new backend engineers to help them develop skills faster this quarter
  • Mentor a junior backend engineer on our team with bi-weekly one-on-one meetings this quarter
What’s the best goal-setting framework for engineering teams?

It depends on your team’s needs, but OKRs and SMART goals are the two most widely used frameworks. OKRs work well when you want to connect individual work to company-wide objectives — each objective gets 2–5 measurable key results so progress is trackable and priorities stay visible. SMART goals are useful when you need a quick sanity check: before committing to a goal, verify it’s Specific, Measurable, Attainable, Realistic, and Time-bound. Many engineering teams use both: OKRs for quarterly alignment, SMART criteria to pressure-test each key result before it goes live.

How do you align engineering team goals with company objectives?

Start from the top. Company-wide priorities should cascade down to team goals, and from there to individual contributor goals. Before bringing any goal to your team, you should be able to answer: how does this support our organization’s broader objectives? Gallup research cited in this post found that employees who can link their individual goals to organizational ones are 3.5 times more likely to be engaged — and that manager involvement in goal alignment increases productivity by 56%. Cascading goals aren’t just good practice; they’re a measurable driver of output.

How often should engineering managers discuss goals with their reports?

Regularly — not just at annual reviews. One-on-ones are the right venue: use them to track progress, surface blockers early, provide coaching, and recognize wins before they go unnoticed. For remote or hybrid teams, this matters even more, since you can’t rely on informal hallway conversations. Tools like Spinach AI join your one-on-ones and automatically extract decisions, action items, and owners in real time — routing them into Jira, Linear, Asana, or Slack so nothing falls through the cracks between check-ins.

What are the most important KPIs for engineering teams?

The most commonly tracked KPIs fall into five categories: code quality (code coverage, bug count, test case coverage), delivery speed (number of releases, PR review and merge time), team velocity (story points completed, burndown rate), system performance (load times, average downtime), and team health (developer turnover rate, workload balance). The right mix depends on your team’s current priorities — a team focused on reliability will weight performance KPIs heavily, while a team scaling output will focus on velocity and delivery speed.

How do you set professional development goals for engineers who don’t want to become managers?

Don’t assume the management track is the goal. Many engineers prefer to grow as individual contributors — deeper technical expertise, broader system ownership, mentorship of junior engineers, or cross-functional influence. The key is asking directly: use one-on-ones to learn what each person is working toward. Once you know their personal goals, you can set development objectives that advance both their individual career and your team’s technical capabilities — expanding the professional network, building technical knowledge through courses or books, or taking the lead on complex projects are all legitimate growth paths that don’t require moving into management.

What you should do now

You made it to the end of this article! Here are some things you can do now:

  1. You should check out our features to see how Spinach can help you run effective one-on-ones.
  2. You should try Spinach to see how it can help you run a high performing org.
  3. If you found this article helpful, please share it with others on Linkedin or X (Twitter)
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